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Broad River Electric holding food drive for MOW

Drive lasts throughout February, drop-off at Gaffney office

Broad River Electric Cooperative will be collecting food for Cherokee County Meals on Wheels throughout the month of February. Non-perishable items such as canned goods, dry foods and other items of need can be dropped off at the cooperative’s Gaffney office located at 811 Hamrick Street, Monday through Friday, 8 a.m. until 5 p.m.

Cherokee County Meals on Wheels delivers hot, nutritious noonday meals and personal contact to over 400 home-bound persons in Cherokee County who have no other way of receiving this service. The service is provided on the basis of need regardless of age or income.

“There are so many in our community that Meals on Wheels reaches with food and fellowship,” said Broad River Electric president and CEO Terry Mallard. “They serve a very important role and we are proud to partner with our members and fellow citizens to support them.”

The goods donated will stock the organization’s pantry, which helps prepare their clients for inclement weather or provides supplemental groceries. Pet foods are also accepted.

“Cherokee County Meals On Wheels relies on the kindness of others which is why we appreciate the Broad River Electric Cooperative food drive,” said Terry Dennis, executive director for Cherokee County Meals on Wheels. “Many of our clients are elderly, homebound or disabled and depend on these groceries.”

One of Broad River Electric’s seven guiding cooperative principles is a commitment to community. The cooperative and its philanthropic subsidiary Broad River Electric Charities, Inc. supports organizations and initiatives throughout its service territory through the donation of funds, goods, and services.

Broad River Electric Cooperative, Inc. is a non-profit, member-owned distribution cooperative providing services to more than 18,000 members in Cherokee, Spartanburg Union and Newberry counties in South Carolina and Cleveland, Polk and Rutherford counties in North Carolina in order to improve the quality of their lives. 

Broad River Electric donates to 14 local charities

(l-r) Shakila Lattimore (Peachcenter Ministries), Maddi Currier (Hope Center for Children), Lee Close (Habitat Spartanburg), Nancy Jordan (Broad River Electric Charities), Dean Wyatt (Broad River Leathernecks),
Lynne Shackleford (Habitat Spartanburg), Holly Nix (Blacksburg High AVID), Jane Wilkins (Mental Health Association), Kelley 
Ezell (Upstate Family Resource Center), Deborah Hughey (Mental Health Association). 

Broad River Electric Charities has distributed $22,500 from its Operation Round Up® fund to local charities this holiday season. The 14 organizations and initiatives represent a broad spectrum of causes and ministries, including food banks, toy drives, and education.

Organizations receiving Operation Round Up® funds include the Broad River Leathernecks, Cherokee County Mental Health Association, WBCU Truck Full of Toys, Salvation Army, Upstate Family Resource Center, Blacksburg High School’s AVID program, the Free Medical Clinic of Cherokee County, Habitat for Humanity of Spartanburg, Hope Center for Children, Union County Cancer Service, The Gaffney Ledger’s “Christmas is for Kids,” Peachcenter Ministries, The Spartanburg Herald-Journal’s Goodfellows program, and the Union County Baptist Association.

Broad River Leathernecks, an organization of Cherokee County U.S. Marine Corps veterans, will use their $1,000 donation for an annual toy drive.

Cherokee County Mental Health Association received $500 for the purchase of holiday gift cards that will be given to the children of their clients. 

Union County’s radio station WBCU received $1,500 to support their annual holiday toy drive for local children, “Truck Full of Toys.”

The Salvation Army received $1,000 to help fund their programs to meet the needs of Union County residents.

The Upstate Family Resource Center, which serves families in Boiling Springs, Inman, and Chesnee, also received $1,000. 

Blacksburg High School’s “Advancement Via Individual Determination (AVID) will use the $1,000 provides academic and social support to prepare students for college and success.

The Free Medical Clinic of Cherokee County received $3,000 to help fund medical supplies and prescription assistance for individuals in need.

Habitat for Humanity of Spartanburg, which partners with local families in need to build decent affordable housing, received $3,000.

Hope Center for Children received $3,000 to support their service to children and families in the Upstate.

Union County Cancer service will use the $3,000 donated to fund supplies that are not covered by insurance for local individuals with cancer.

“The Christmas is for Kids” campaign raises funds from the community to ensure that disadvantaged children Cherokee County will have presents for Christmas, received $1,000.

Peachcenter Ministries provides the needy of Cherokee County with food, financial and medical assistance and other forms of aid. They received a $1,500 donation.

Goodfellows, which received $1,000, is celebrating 70 years of putting food on the tables of disadvantaged Spartanburg-area families during the holidays.

Union County Baptist Association’s Crisis Ministry Network is a cooperative ministry of the churches that assists residents of Union County with resources to help in times of crisis. The UCBA received $1,000.

“It is inspiring to see the impact these organizations have on our communities,” said Broad River Electric Charities Board member Nancy Jordan. “We thank the Broad River Electric membership for their generosity and the trust placed in our board to select these recipients.” 

Donations to the selected charities come from Broad River Electric’s Operation Round Up program. Each month, the account balances of participating members are rounded up to the nearest dollar. That extra change goes to the benevolent fund that assists organizations and goodwill missions in and around Broad River Electric Cooperative’s service area.

Scam Alert: Unauthorized caller threatens service disconnection

Please be aware that members of Broad River Electric Cooperative have been contacted by an unauthorized party threatening to terminate service for non-payment. The caller falsely claims to represent Broad River Electric and attempts to receive payment for a fabricated balance due or power will be immediately disconnected.

If you have been contacted by someone you suspect is attempting a scam call our member services department at 866-687-2667.

  • DO NOT:  Trust your Caller ID, which can be manipulated by the scammers;
  • DO NOT:  Provide any account or personal information to a caller you don’t know
  • DO NOT:  Attempt to pay your bill on unauthorized websites or at unauthorized pay stations

Members can safely make payments on their bill by the following methods:

Broad River Electric "Shares Success" with United Way

Cooperative Care Foundation also receives $2,000

Chris Koon of the Electric Cooperatives of SC with Broad River Electric's Daniel Gilfillan

United Way's Tammy Bright with Broad River Electric's Rodney Butler.

The United Way of the Piedmont received $3,000 from a Colorado-based company, thanks to its partnership with Broad River Electric Cooperative. 

CoBank’s “Sharing Success” program matches contributions by their cooperative customers to nonprofit organizations. In 2016, Broad River Electric employees donated $3,000 to United Way of the Piedmont, an amount matched by the cooperative. CoBank matched that with another donation of $3,000.

CoBank also matched the cooperative's recent $2,000 gift to the Cooperatives Care Foundation, a fund run by the Electric Cooperatives of SC that assists victims of natural disasters in South Carolina. 

CoBank is a national cooperative bank serving industries across rural America. The bank provides loans, leases, export financing and other financial services to agribusinesses and rural power, water and communications providers in all 50 states. 

United Way of the Piedmont is a private, not-for-profit organization serving Cherokee, Spartanburg and Union Counties whose mission is to connect, engage and inspire people to transform their community. 

BRE honors charities, ORU visionary at banquet

Broad River Electric CEO Terry Mallard presents Tom Upshaw, the visionary behind Operation Round Up, with an award in recognition of his leadership. 

A banquet Thursday night at Broad River Electric Auditorium honored local charities and a visionary leader whose early morning idea has helped fund their causes. 

Broad River Electric Cooperative and its philanthropic subsidiary Broad River Electric Charities celebrated the innovative program Operation Round Up, which rounds up the monthly bills of most of its members to the nearest dollar. The extra change is collected into a benevolent fund. Since 2011, the program has benefited dozens of local charities. Representatives of many of those organizations were in attendance. 

“You take action to improve the quality of life to those in your communities,” Broad River Electric CEO Terry Mallard told them during his presentation. “You are taking seriously the concept of being an agent and instrument of change. For that we are thankful.”

Those in attendance had the opportunity to thank the person who created the Operation Round Up program, former Palmetto Electric Cooperative CEO Tom Upshaw. Palmetto Electric, which serves Hilton Head Island and parts of the adjacent mainland,  launched Operation Round Up in 1989. Since then it has spread to cooperatives and other businesses across the nation and even into Canada and the United Kingdom. 

Among South Carolina cooperatives, the program has donated over $38 million. The nationwide total, just among electric cooperative distributions, is estimated to be at least $250 million.  Broad River Electric has donated over $700,000 to local charities through Operation Round Up. 

“It was one of those four o’clock-in-the-morning-when-you-can’t-sleep ideas,” Upshaw explained. “I had no idea it would spread like it has.”

Upshaw, already a recipient of the Order of the Palmetto, the state’s highest civilian honor, was presented an award from Broad River Electric Charities Thursday night in recognition of his visionary leadership and selfless legacy.

Barbara Whitney, Chair of the Broad River Electric Charities Board, opened the event by highlighting the impact Operation Round Up has on Upstate South Carolina communities. 

Broad River Electric Charities, Inc. is a non-profit organization that quarterly disburses funds from Operation Round Up for charitable purposes in Cherokee, Spartanburg and Union Counties. The fund is managed by a 7-member governing board appointed by Broad River Electric Cooperative Board of Trustees. The Charities board consists of Daisy Lemmons and Nancy Jordan of Cherokee County, Jane Rhinehart and Barbara Whitney of Spartanburg, and Carolyn Belue and Carol Smith of Union. Terry Mallard is the ex-officio as CEO of Broad River Electric Cooperative.


Thank you to our sponsors


Two local gridiron stars named Mr. Football finalists


Colton Bailey


The field of athletes vying to be South Carolina’s top high school football player is down to five and two are from the Broad River Electric service area.

On Wednesday, Oct. 11, the South Carolina Athletic Coaches Association selected the finalists for the 2017 Mr. Football award. Chapman High quarterback Colton Bailey, who led his team to state title last season, and Spartanburg High linebacker Connor Shugart were among the five chosen.

All five players will be recognized during halftime of the Touchstone Energy Cooperatives Bowl on Saturday, December 9, in Myrtle Beach, followed by the introduction of this year’s award recipient.

Finalists for the 2017 Mr. Football award are:

  • Amir Abrams
    Running back
    Newberry High School
  • Colton Bailey
    Chapman High School
  • Dakereon Joyner
    Fort Dorchester High School
    Committed to the University of South Carolina
  • Connor Shugart
    Spartanburg High School
  • Channing Tindall
    Spring Valley High School

The S.C. Athletic Coaches Association established the Mr. Football award in 1995. Seven former recipients have played or are currently playing in the National Football League.

“We want to thank our committee who came in to choose our Mr. Football candidates,” said Shell Dula, executive director of the S.C. Athletic Coaches Association. “We feel that the finalists are not only outstanding football players but also outstanding young men. They certainly represent the state of South Carolina in a very positive way.”

The 2017 Touchstone Energy Cooperatives Bowl, North vs. South All-Star game is played at 12:30 p.m., Dec. 9, at Doug Shaw Memorial Stadium in Myrtle Beach. Players chosen to compete in this year’s contest will be announced on Monday, October 23. Tickets can be purchased at

October is National Cooperative Month

Co-op MonthBroad River Electric is celebrating National Cooperative Month in October, along with 40,000 other cooperative businesses serving more than 120 million people nationwide. “Cooperatives Commit” is the theme of this year’s celebration, when cooperatives across the nation engage in efforts to make more people aware of the advantages of the cooperative business model.

As member-owned and member-controlled businesses, cooperatives commit to meeting the needs of their members and communities, rather than generating returns for distant investors.    

Cooperatives Commit to Community

The seventh cooperative principle is Concern for Community. Cooperatives work for the sustainable development of their communities through employee involvement in local organizations, through charitable contributions to community efforts and through support for schools. 

Cooperatives Commit to Jobs

Cooperatives generate jobs in their communities, keep profits local and pay local taxes to help support community services. Cooperatives often take part in community improvement programs, ensuring that everyone has an opportunity to benefit from the cooperative experience.

Cooperatives Commit to Trust

Most co-ops strive to adhere to seven key cooperative principles, which combine to help build trust between the co-op, its members and the community.  For example, the first principle is Voluntary and Open Membership, which means that we are a voluntary organization open to all people to use our services and willing to accept the responsibility of membership. The second principle, Democratic Member Control, gives members a voice in the cooperative’s policies and decisions. Through the fifth principle, Education, Training and Information, we enable members to contribute to the development of our cooperative.

Cooperatives Commit to a Better World

Through all of the above ways, cooperatives build a better world.



Co-op sending care packages to deployed service members

As Veterans Day approaches, Broad River Electric wishes to not only honor the sacrifices made by the men and women who have protected our freedoms, but we also want to recognize those who are currently serving in the military.

Broad River Electric will send a care package to cooperative members or family members who are currently deployed. Each package will also contain a personal note from one of our staff expressing appreciation for their service. The care packages will be mailed the week of Veteran’s Day, November 11.

The deadline to register a service member for the package is November 3.

Parents, grandparents, brothers or sisters of a service member may nominate them to receive a Broad River Electric care package. Multiple family members can receive a care package, but only one package per individual.

For tips on how what is needed for military addresses, visit this helpful page




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